Dam Good Fish Expands B2B Footprint with Hyperpure Collaboration - IdeapreneurIndia-Entrepreneur's Daily Dose

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Wednesday, July 2, 2025

Dam Good Fish Expands B2B Footprint with Hyperpure Collaboration

 

Dam Good Fish Expands B2B Footprint with Hyperpure Collaboration

A Milestone in India’s Seafood Supply Chain, Backed by Technology and Transparency Dam Good Fish, India’s fast-growing responsible seafood brand, is proud to announce its partnership with Hyperpure by Zomato, a trusted B2B platform for high-quality restaurant supplies. This collaboration marks a significant step in the brand’s mission to make clean, traceable, and sustainable seafood more accessible to chefs and food service professionals across the country.

Hyperpure by Zomato is changing how restaurants source fresh, high-quality, hygienic ingredients -- making direct connections to local producers and local quality products to market. The addition of Dam Good Fish to the Hyperpure Seafood portfolio is a boon for both companies. Dam Good Fish will provide responsibly harvested, antibiotic-free fish products to many hundreds of restaurants who make sourcing on quality, hygiene and ethical trade part of their practice. “Our partnership with Hyperpure unlocks a robust, tech-enabled fulfillment ecosystem—empowering us to scale seamlessly while staying committed to our core promise of delivering high-quality, naturally grown fish and wild-caught seafood to the market,” said Shailesh Patel, Co-founder of Dam Good Fish.

“With this integration, chefs can now confidently craft exceptional dishes using seafood that is not only fresh, but also ethically harvested and responsibly sourced from our expanding network across Indian coastal and select inland regions.” Dam Good Fish places a huge emphasis on local sourcing, traceability, and freshness with its menu and delivery reliability. They work directly with fishermen and farmer cooperatives to conduct fair trade practices from the beginning of the supply chain.



Hyperpure takes this partnership into a more well-known area, promoting transparency and freshness into more commercial kitchens without deviating from Zomato's overall more visual and more sustainable food ecosystem.

We wanted to highlight this potential when the market focused on growing demand for clean-label and ethically sourced, locally sourced ingredients legitimize Dam Good Fish incorporation into the B2B space and maintain its position in India's seafood transformation story.

About Dam Good Fish (DGF)

Dam Good Fish (DGF) is a new-age seafood brand co-founded by Shobhit Gaur and Shailesh Patel, delivering clean, sustainable, dam-sourced freshwater fish to Indian consumers. Rooted in transparency, innovation, and impact, DGF combines the best of wild-caught traditions and modern aquaculture practices to redefine seafood for today’s India.

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