Exploring Industry Story for Atulya Kaushik, Co Founder of PrepInsta-A one-stop destination for placement preparation - IdeapreneurIndia-Entrepreneur's Daily Dose

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Wednesday, July 16, 2025

Exploring Industry Story for Atulya Kaushik, Co Founder of PrepInsta-A one-stop destination for placement preparation

 


Exploring Industry Story for Atulya Kaushik, Co Founder of PrepInsta-A one-stop destination for placement preparation

PrepInsta, a one-stop destination for placement preparation, was conceptualised in the year 2016 within the walls of a humble dorm room at VIT Vellore by three visionary friends— Atulya Kaushik, Aashay Mishra, and Manish Agarwal, who now stand as its esteemed co-founders. With an unwavering commitment to resolving the existing imbalance in career opportunities in India, PrepInsta through its revolutionary product, “PrepInsta Prime” offers a comprehensive upskilling platform that caters to every need of aspiring students.

Further, I am writing this mail to you to explore an Industry Story opportunity for PrepInsta .

Enclosed are the points of the brand for your kind consideration.
  • The startup provides an end-to-end range of services, from skill-building and coding proficiency to honing the art of acing job interviews, thereby bridging the gap between academic education and
    industry expectations.
  • PrepInsta’s vision is to alleviate the current disparity in career opportunities prevalent in India and empower aspiring students to achieve their career aspirations.
  • Currently, the Ed-tech brand operates from two primary offices located in Haryana and Bengaluru, respectively and other regional offices in Chennai and Coimbatore.
  • PrepInsta has spearheaded an innovative over-the-top (OTT) subscription model that empowers students to expand their skill set by affording them access to a comprehensive array of over 200 courses.
Sharing a few ideas for reference

1. Tier 2 and Tier 3 colleges are becoming the new epicentre of India’s talent pool

2. Indian edtech is moving from coding obsession to full-stack employability

3. Assessment infrastructure is emerging as the next big SaaS opportunity in higher education

4. Why company-specific placement prep is becoming the new coaching category

5. AI-powered placement platforms are changing how colleges measure readiness

6. Subscription models in edtech are quietly transforming student behaviour

About PrepInsta

PrepInsta’s mission is to make the placement process accessible, inclusive, and hassle-free for all students while also making India a top destination for hiring skilled professionals.PrepInsta has gone beyond providing placement opportunities and ventured into facilitating internships across multiple domains. Notably, PrepInsta’s with AON CoCubes to offer free CoCubes Assessment is noteworthy. Through this assessment, students are able to appear for the recruitment process and interviews of notable multinational companies giving them a competitive edge in their professional pursuits. More importantly, PrepInsta boasts an outstanding NPA rating, with an impressive score of almost 70% from users.


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